The Content Wild Child: Your New PR Nightmare
The Breakdown: Our own Rachel Lovinger gave a presentation at the MIMA Summit about what can happen when you don’t have a clearly defined content strategy. She showed several examples of common...
View ArticleThe Future of User-Generated Content
In the future, technology enables us to give birth to precious little content babies. (Image via Alberto+Cerriteño) The Breakdown: User-generated content — You are all too familiar with it. It’s where...
View ArticleNews That’s Fit to Tweet?
News lovers beware. (Image courtesy of the talented Eleanor Rudge) The breakdown: Robert Stribley discusses how a recent national tragedy was covered in the Huffington Post through a consolidation of...
View ArticleChanneling the Wisdom of the Crowd
Truth at your fingertips, courtesy of Hunch.com. (Image via Laurie). This summer I found myself with an absurd amount of free time between finishing graduate school and beginning my new job. Amid...
View ArticleThe new keeper of the digital afterlife?
Maintaining the digital footprint of the deceased is not without its challenges. (image via lanier67) As content strategists, we’re used to working with lifecycles. We create content, watch it...
View ArticleTurning the Page on Q & A
Got a smart question up your sleeve? (image via Oberazzi) I started thinking about Q & A sites after spending time this weekend on Quora.com, a website which opened to the public this summer....
View ArticleUser-Generated Chaos
Our holiday advice: don’t leave your stuff unattended. (image via kalebdf) The Breakdown: Rachel shares a holiday tale about the first time she encountered the downside of the “wisdom of the crowd.”...
View ArticleHow Egypt Got Her Voice Back
In Tahrir Square, a man thanks Facebook. (image via monasosh) The job of a despot just ain’t what it used to be. Ask Egyptian President Hosni Mubarak. He tried taking down the internet. He tried...
View ArticleInstagram Beyond the Numbers
Brooklyn rush hour in an instant. (image via Natalie Rodic) The Breakdown: Natalie Rodic Marsan tells us why Instagram has been embraced so broadly since its launch less than a year ago. Read on to see...
View ArticleLet the Users Generate
Carried by the crowd (photo by tantek) Last week GOOD Magazine celebrated the launch of its latest issue and fired most of its editorial staff in one fell swoop, as chronicled by Poynter. This might...
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